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Ever been in a position wherein you apply for a loan from a bank, not directly with the bank but through an agent?
Ever wondered why this person is trying to get you to apply for a loan when you can do it by visiting a bank or a non-banking finance corporation (NBFC)?
Well, for starters, more often than not, this is not a scam. In fact, people who help you procure a loan from a bank or an NBFC are direct selling agents or DSA.
A direct selling agent or DSA is a person who works as a referral agent for a bank or NBFC.
The job of a DSA is to find potential customers for the bank they represent. To do this, DSAs will look for people who are in the market for a loan. These leads are then directed to the concerned bank or NBFC and the loan process is taken forward.
For the effort put in by the DSA, a payout is provided. This payout is a percentage of the type of loan and the loan amount. And this payout is a great way to earn a little extra cash. In rural areas, DSA’s are known as business correspondents.
The DSA doesn’t just get potential leads. Here are other things that DSA agents do:
Benefits that consumers get by opting to apply for a loan via a DSA
It goes without saying that there is a process that needs to be followed when it comes to becoming a direct sales agent. A person just cannot wake up and start selling loans from a bank. You will have to register first.
Various banks, NBFCs, and lending platforms have their own registration process. The steps that are common are:
Given below is the list of documents you will have to submit for DSA Registration:
No, you will only represent one bank or NBFC as a DSA agent and work to sell their products to the customers.
You will be paid by the bank in the form of commission. Based on the number of products sold by you, your commission will be decided. More the selling, higher will be your commission.
Though you do not need any particular skill set, you need to be convincing coupled with a thorough knowledge of the loan scheme and good communication skills to become a DSA agent.
Yes, if a woman meets the required eligibility criteria and has good knowledge of the loan product and communication skills, then she can also become a DSA agent.
Yes, you can certainly become a DSA loan agent if you are a chartered accountant.
Yes, you will be issued a license if you become a DSA loan agent.
Yes, you can submit applications to become a DSA loan agent if you are a fresher.
It will be difficult for you to become a DSA loan agent if your credit score is low. You must ensure your credit score is high if you wish to be eligible to become a DSA loan agent.
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