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  • DHFL Pramerica Life Insurance Plans

    DHFL Pramerica Life Insurance
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    Plan Benefits

    Payment Options

    Policy Coverage

    Customer Service

    With its headquarters in Gurgaon, DLF Pramerica Life Insurance or DHFL Pramerica Life Insurance, as its known today, is a considered to be one of India’s premier life insurance providers.The company was formed as a joint venture between Dewan Housing Finance Corporation Ltd and Prudential International Insurance Holdings, Ltd. It boasts of a customer base of nearly 3 million people and serves them through 67 branches, with over 2000 employees, spread across the country. It got its approval from the IRDA, to sell insurance, in July 2008 and just one month later it had launched its first product. Over the next 6 years, the company continued to grow and reached a benchmark of more than 1 million people insured in August of 2014.


    Key Highlights of DHFL Pramerica Life Insurance

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    Claim-settlement ratio for DHFL Pramerica Life Insurance

    Claim Settlement Ratio

    Claim-settlement ratio of 83.64% for year 2015-2016

    Occupation eligibility for DHFL Pramerica Life Insurance

    Grievances Resolved

    99.65% Grievances Settled for year 2015-2016


    To be eligible for DHFL Pramerica Life Insurance

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    Minimum age for DHFL Pramerica Life Insurance

    You should be at least 18 years old

    Maximum age for DHFL Pramerica Life Insurance

    You should be less than 55 years old

    Occupation eligibility for DHFL Pramerica Life Insurance

    You should be either Salaried, Self- employed, a professional or have your own business


    DHFL Pramerica Life Insurance at a Glance

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    Maximum tenure of DHFL Pramerica Life Insurance

    A maximum tenure of 30 years

    Maximum sum assured for DHFL Pramerica Life Insurance

    Min Sum Assured: Rs 25 Lakhs
    Max Sum Assured: No limit subject to underwriting

    Exclusions for DHFL Pramerica Life Insurance

    Specific exclusions: Suicide within the first 12 months


    Documentation needed to apply for an DHFL Pramerica Life Insurance

    • 1. Identity Proof
    • 2. Age Proof
    • 3. Income Proof
    • 4. Address Proof
    • 5. PAN Number

    DHFL Pramerica Plan Details

    DHFL Pramerica Protection Plans:

    • DHFL Pramerica Family First Plan: The Family First policy is a term insurance policy that can be taken for 10 years to 30 years. It offers death benefits that amount to 20 times the monthly income and can be enhanced by adding on riders compatible with this policy.
    • DHFL Pramerica Family Income Plan: The Family Income Plan, as the name suggests, is a term insurance plan that is offered to provide families with a monthly income. It is a decreasing term plan which can be taken for periods ranging from 5 years to 30 years. This plan too comes with riders that can be used to enhance insurance coverage.
    • DHFL Pramerica U-Protect Plan: This is a scheme that offers insurance protections are very affordable prices. It also offers non-smokers the benefits of lower premiums as an incentive for leading a healthy lifestyle. The plan offers a minimum sum assured of Rs. 25 lakhs as the death benefit and no maturity benefits.
    • DHFL Pramerica TruShield Plan- this is a protection plan that offers additional shield cover as well as life cover, with a choice of death benefit covers based on preference.
    Type of Plan Basic Sum Assured Tenure
    DHFL Pramerica Family First 20 times monthly income 10-30 years
    DHFL Pramerica Family Income Dependent on premium amount 5-30 years
    DHFL Pramerica U-Protect Rs.25,00,000 10-30 years
    DHFL Pramerica TruShield Rs.5,00,000 10, 15 & 20 years

    DHFL Pramerica Child Progress Plans: Every parent’s constant worry is the future of their child in case they are not around to take care of it. To sooth this worry DHFL offers the following insurance plans.

    • DHFL Pramerica Future Idols Gold+ Plan: This plan has be designed to cover a child’s education even if the worst was to happen. The scheme is an endowment plan which comes with policy terms of 15 years, 20 years and 25 years and offers both death and maturity benefits to policyholders.
    • DHFL Pramerica Rakshak+ Plan: This is a non-participating endowment plan that offers death benefits like sum assured and accrued annual guaranteed additions. The maturity benefits provided under this policy are the base sum assured multiplied by the guaranteed maturity multiple.
    • DHFL Pramerica Rakshak Gold Plan- this is a non-linked endowment plan that offers guaranteed additions annually as well as enhanced death benefit that would pay out a monthly benefit in case of the policyholder’s death (till the policy term ends).
    • DHFL Pramerica Smart Fee Protect Plan- this is a non-participating endowment plan that offers security to the life assured’s child through a monthly income and the option of add-on coverage as well as guaranteed additions each year.
    Type of Plan Basic Sum Assured Tenure
    DHFL Pramerica Future Idols Gold+ Rs.1,50,000 15, 20 & 25 years
    DHFL Pramerica Rakshak+ Rs.1,00,000 10, 15 & 20 years
    DHFL Pramerica Rakshak Gold Rs.1,00,000 12 & 18 years
    DHFL Pramerica Smart Fee Protect Rs.1,68,000 10 & 15 years

    DHFL Pramerica Savings Plans:

    The savings plans offered by the company are meant to make sure that policyholders are covered by an insurance instrument and are provided opportunities to save for a rainy day.

    • DHFL Pramerica Flexi Cash Plan: This is an insurance policy that offers you the choice of preponing maturity benefits which will also include guaranteed loyalty benefits. Apart from this it offers limited pay options where policyholders need to pay premiums only for 5 years, 10 years or 15 years.
    • DHFL Pramerica Roz Sanchay Plan: The Roz Sanchay scheme is a guaranteed endowment plan that offers life insurance cover along with the opportunity to make substantial savings. The plan also provides an increasing protection model which translates into a death benefit of 150% of the base sum assured.
    • DHFL Pramerica Aajeevan Samriddhi: This is an insurance plan that provides insurance cover to you till the age of 99 years. It also provides maturity benefits to ensure that your retirement does not leave you penniless.
    • DHFL Pramerica Sahaj Suraksha: The Sahaj Suraksha plan provides insurance cover to policyholders till the age of 75 years and it is not limited by an entry age. The death benefits of this policy may include assured sums plus other bonuses. This plan also offers maturity benefits.
    • DHFL Pramerica Smart Cash Protect Plan: This is an endowment plan that provides a regular income to policyholders via annual pay-outs. It also provides them with a limited payment option, riders to enhance cover and maturity benefits.
    • DHFL Pramerica Wealth+ ACE Plan: This is a unit linked insurance plan which come with insurance cover and investment opportunities. It is also a single premium policy which means that customers need to pay only one premium to activate this policy.
    • DHFL Pramerica Smart Wealth+ Plan: The Smart Wealth + scheme is a ULIP that offers customers an insurance policy with investment opportunities. The insurance cover can also be enhanced by purchasing riders compatible with this policy.
    • DHFL Pramerica Magnum Assure Plan- this is a non-participating endowment plan that provides a monthly income equal to the payout period in addition to loans against the policy.
    • DHFL Pramerica Premier Gain Plan- this is a participating non-linked endowment plan that offers 10 times annualised premium as death benefit as well as high returns along with insurance coverage.
    • DHFL Pramerica Smart Assure Plan- this is a non-participating endowment plan that offers maturity additions as well as a flexible premium payment term.
    • DHFL Pramerica Smart Income Plan- this is a non-participating guaranteed annual income plan that provides an annual income as well as flexible premium payment options throughout the policy term.
    • DHFL Pramerica Smart Money Back Plan- this is a participating endowment plan that offers liquidity at set milestones and regular bonuses during the policy term as well as flexible policy terms.
    • DHFL Pramerica eSave Plan- this is an online non-participating endowment plan that provides guaranteed additions as well as maturity benefits.
    Type of Plan Basic Sum Assured Tenure
    DHFL Pramerica Flexi Cash 15 year term- Rs.1,70,000 25 & 35 year terms- Rs.2,00,000 15, 25 & 35 years
    DHFL Pramerica Roz Sanchay 16 year term- Rs.1,00,000 21 year term- Rs.21,000 16 & 21 years
    DHFL Pramerica Aajeevan Samriddhi Rs.75,000 99-entry age
    DHFL Pramerica Sahaj Suraksha Rs.1,00,000 15 & 20 years
    DHFL Pramerica Smart DHFL Pramerica Cash Protect Rs.1,25,000 12, 15 & 20 years
    DHFL Pramerica Wealth+ ACE Below 45 years 1.25 times single premium 10, 15, 20 & 25 years
    Above 45 years 1.10 times single premium
    DHFL Pramerica Smart Wealth+ Dependent on premium pay term 5, 10, 15 & 20 years
    DHFL Pramerica Magnum Assure Rs.48,000 (per annum) 10 & 15 years
    DHFL Pramerica Premier Gain Rs.3,50,000 10, 15, 20 & 25 years
    DHFL Pramerica Smart Assure Regular premium pay- Rs.1,00,000 Limited premium pay- Rs.75,000 10, 15 & 20 years
    DHFL Pramerica Smart Income 11 times annualised premium 7-20 years
    DHFL Pramerica Smart Money Back Rs.1,20,000 16 & 20 years
    DHFL Pramerica eSave Dependent on entry age, premium & policy term 10, 15 & 20 years

    DHFL Pramerica Group Plans:

    The company offers employers the chance to offer their employees an insurance plan which is affordable and comes with claims which are tax free in case of the insured’s death. For the employers this policy offers tax benefits and the chance to give employees something back for their hard work and dedication.

    These plans from DHFL Pramerica offer a safety net in the form of insurance for individuals and groups and helps them plan their savings wisely.

    • DHFL Pramerica Group Credit Life+ Plan- this is a decreasing term group life insurance plan that offers members a basic or enhanced life cover without medical and comes with accident and terminal illness benefit built-in.
    • DHFL Pramerica Group Term Plan- this is a group term insurance plan that provides guaranteed protection and a free-cover limit to enhance protection.
    • DHFL Pramerica Life Group Term Care Plan- this is a non-linked, non-participating single premium group plan that offers members options under the Sum Assured criteria as well as either fixed/reducing Sum Assured throughout the policy term based on eligibility schedules.
    • DHFL Pramerica Sarv Suraksha- this is a group micro insurance plan that offers comprehensive life cover at an affordable cost.
    Type of Plan Basic Sum Assured Tenure
    DHFL Pramerica Group Credit Life+ Rs.10,000 2 years
    DHFL Pramerica Group Term Plan Rs.1,000 per member Yearly renewal
    DHFL Pramerica Group Term Care Rs.5,000 per member 2 years
    DHFL Pramerica Sarv Suraksha Rs.5,000 per member Yearly renewal

    DHFL Pramerica Claims Process:

    DHFL Pramerica Life Insurance policyholders who have to file a claim can do so wherever they are thanks to the online claim intimation process. The claims process is also quick and simple, with just three steps, as mentioned below:

    Step 1:

    • Intimate the company regarding the claim either online, by submitting a written claim at any branches or by calling the 24 hour toll free number.
    • Provide the following details:
      • Policy number.
      • Name of the policyholder.
      • Name of the nominee.
      • Date of the critical illness/death.
      • Address and contact number of the person intimating the claim.

    Step 2:

    • Submit the documents along with the claim form based on the type of claim filed (illness/death).
    • The documents and claim form are to be submitted to any of the DHFL Pramerica office branches or the head office.

    Step 3:

    • The claim would be processed based on the documentation provided. If any additional documentation is required, the same will be requested for and the processing will be completed only once all documents are received.
    • The decision on the claim (accept/repudiate) will be communicated with the claimant within 30 days of the documentation being received.
    • Policyholders who wish to appeal repudiated claims can do by writing to the company.
    • For accepted claims, the settlement amount will be calculated and sent to the claimant through NEFT.

    DHFL Pramerica Claim Settlement Ratio:

    The claim settlement ratio for DHFL Pramerica for the past two financial years is given below:

    Year 2013-14 2014-15
    Claim Settlement Ratio (%) 22.14 57.19
    Total Premium (in crores) 305.86 735.1

    Documents Required for DHFL Pramerica:

    When applying for a life insurance policy, there are a list of documents that have to be provided for identification purposes along with the application form. The documents to be submitted when applying for a DHFL Pramerica Life Insurance policy are given below:

    • Recent passport-sized photograph.
    • Proof of residence: Any one of the below mentioned documents are to be submitted towards proof of residence.
    • Bank account or post office account statement.
    • Property tax or municipal tax receipt.
    • Utility bills (electricity, gas, telephone) not more than 2 months old.
    • Letter of allotment or accommodation from State or Central government, financial institutions or listed companies.
    • Rental agreement.
    • Proof of identity: Any one of the below mentioned documents are to be submitted towards proof of identity.
      • Voter’s identity card.
      • Driving licence.
      • Passport.
      • PAN card.
      • Job card issued by NREGA, signed by a State Government officer.
      • Aadhaar card.

    Checking DHFL Pramerica Policy Status:

    Policyholders who wish to check the status of their policy can do so either offline or online.

    Policyholders who wish to check their policy status from the comfort of their home can do so by logging into their account on the DHFL Pramerica website.

    Policyholders will have to select the ‘Customer’ tab at the top right of the screen and log in to their account, where their current policy details will be displayed. They can check the current policy status by clicking on the relevant policy.

    Policyholders who are looking to check their policy status offline can do so by visiting any of the company’s branches and providing their policy details along with their date of birth and other identification information. The current status of their life insurance policy will be provided to them.

    Policyholders can also call on the toll-free helpline to receive information on their current policy status.

    DHFL Pramerica Life Insurance Online Payment:

    Policyholders who have opted for limited pay or regular premium payments are required to make the periodic payments within a set time period. To save policyholders from penalties due to late processing or last-minute payments, DHFL Pramerica has made provision for online premium payments.

    Policyholders can make their premium payments online through the company’s website and are assured of an instant, secure and convenient payment method.

    Policyholders who wish to make their premium payments online can follow the steps mentioned below:

    • Go to the DHFL Pramerica Life Insurance website and click on the ‘Pay Online’ tab on the right of the screen.
    • Choose between the ‘First Premium’ or ‘Pay Renewal Premium’ option as applicable.
    • Enter the policy number, policyholder’s date of birth and captcha text.
    • The premium amount payable will be displayed on screen. On verifying the amount, choose the payment method from among the options provided.
    • Authorise the payment and save the acknowledgement for use at a later date.

    DHFL Pramerica Life Insurance FAQ’s:

    1. How Do I check my policy status?

    A. You can check your policy status online as long as you have the login and password to your personal account on their website. You need to click on the Policy Details tab, once you are signed to check your status.

    2. What are the available modes for payment of premium available for me?

    A. The following modes for payment are available for DHFL Pramerica Life Insurance:

    • Online or NEFT transfer
    • Through ECS
    • Through Cash or cheque at select branch office.
    • At SBI branches
    • At Axis branches

    You can also pay through customer helpline options, which allows you to transfer money through telephonic medium or by a credit card.

    Toll free: 1800-102-7070 (Monday-Saturday, 9:00 AM-7:00 PM)

    3. How Do I renew my policy with DHFL Pramerica Life Insurance?

    A. For renewing a policy under DHFL Pramerica Life Insurance, there are 2 basic options:

    • Paying online
    • Cheque pick up facility

    Use your user id and password and enter the policy number for renewing it. Online payment options with the aid of debit card, credit card and Net banking is available on this site.

    Cheque pick up facility is also available, wherein the company’s staff will get the cheque from your doorsteps.

    4. How Do I or a nominee settle my claims with DHFL Pramerica Life Insurance?

    A. For settling claim, you need to fill in and submit the mandatory documents as listed in the website for the particular category of claim, as well as with a cancelled cheque along with a passport size photograph.

    Upon receiving all the documents, the company checks to settle the claims within a time frame of 30 days.

    5. How Can the Claim Be Settled or at least initiated online?

    A. Simply, log on to the company’s claim page. Here too, you will have to fill up details and the required documents will need to be uploaded.

    6. How Do I cancel my policy with DHFL Pramerica Life Insurance?

    A. For cancellation of your existing policy, you have to fill in the surrender form available on their website, and fill it up and dispatch it to the head office. Necessary documents needs to be attached with it such as mentioned in the policy including surrender charges.

    Once everything is received, the policy will be cancelled on records for the holder. However, for new users, a period of 15 days is given, wherein you can surrender the policy, by simply stating the reason for the closure.

    7. How well is DHFL Pramerica Life Insurance doing when it comes to claim settlements?

    A. According to our sources the Claim-settlement for DHFL Pramerica Life Insurance is at a ratio of 57.2% from April 2014 - March 2015.

    8. How is NAV calculated?

    A. NAV is calculated on all Business Days based on the Authority's guidelines in force from time to time. Based on the current guidelines enforced, NAV is calculated in the following manner as on the company literature: “{Market value of investment held by the fund + value of current assets - (value of current liabilities and provisions, if any)} / Number of units existing on Valuation Date (before creation/redemption of units)”.

    9. How can I track the status of my DHFL Pramerica claim?

    A. You can track the status of your claim by calling on the claims helpdesk (0124-4697072) between 9:00 am to 6:00 pm from Monday to Friday. You can also send an email to [email protected] to know the current status of the claim.

    10. I have misplaced the policy bond. What should I do?

    A. In the event the policy bond is misplaced or lost, the claimant will have to provide an indemnity bond (available from company branches) on Rs.100 non-judicial stamp paper.

    11. Can I change the nominee on my policy?

    A. Yes, you can change the nominee on your policy anytime till the maturity date. You will have to inform the company of the change in writing.

    News About DHFL Pramerica Life Insurance

    • First-second quarter profit jumps for DHFL Pramerica

      DHFL Pramerica Life Insurance is a private sector insurance company which has around 5 million customers and 22 products in its insurance portfolio. For the first and second quarter of the current fiscal, which is for April to September, the company has registered a huge growth of 71% in its net profits.

      The strong network of DHFL insurance branches clubbed with the unique strategy of segmentation and targeting of various groups has led the company to excel. The insurance provider has special schemes segregated for armed forces, para-military forces, teachers etc. The gross written premium of the insurance company stood at RS. 405 Crore which is a 42% hike when compared to the same for the previous fiscal.

      2nd November, 2015

    • DPLI Announces First Quarter PAT Rs 6.7 crore, Up 22%

      DHFL Pramerica Life Insurance (DPLI), a renowned private insurance provider, reported a Profit after Tax (PAT) up 22% amounting to Rs 6.7 crore, last Thursday, for the quarter that ended on June 30, 2015, as compared to Rs 5.5 crore last year in the corresponding quarter.

      DHFL Pramerica Life Insurance Company’s ranking has also improved to 12 among private life insurance companies, according to a release by DPLI. The DPLI’s New Business Premium stands at Rs 157 crore as compared to the Rs 104 crore in the corresponding quarter last year. Gross Written Premium (GWP) also grew to Rs 191 crore by 47% during the first quarter against Rs 130.7 crore last year, in the same quarter.

      Anoop Pabby, DPLI Managing Director and CEO said, "I am happy with our strong financial performance in Q1 of FY 2015-16. The results have been possible due to our emphasis on setting up differentiated distribution channels, introducing products that meet a variety of insurance needs of diverse customer segments and leveraging technology effectively to reach out and service our customers."

      The insurance company also has intentions to enhance on its strengths and narrow down their focus on providing customers with superior services, added, Mr Pabby. The company has around 21 life insurance products intending to fulfil child’s future protection to retirement of a customer.

      4th August 2015

    • DHFL Pramerica Life Insurance makes huge profit in FY15

      Encouraged by a whopping net profit of Rs.45.8 Crore in fiscal 2014-15, DHFL Pramerica Life Insurance (DPLI) is targeting a growth of 28-30 per cent over the next 5 years. DPLI is looking forward to a new business premium of Rs.750 Crore for the current financial year.

      DPLI is currently a joint venture between Dewan Housing Finance Corporation Limited (DHFL) and the insurance giant Prudential Financial Inc. (PFI) of the US. PFI holds 26% stakes in DPLI while the remaining 74% are held by DHFL. The company as a whole was able to leverage the deep penetration of DHFL in the Indian market while insurance expertise came from PFI.

      There are indications that PFI might increase its stake in DPLI to about 49% which is the maximum allowed limit on foreign investment in Indian companies.

      7th May 2015

    • DHFL Pramerica Life Announces Profits for Q3 FY15

      In contrast to the Rs.77.61 crore loss posted by DHFL Pramerica Life for the third quarter last year, the life insurance provider recorded profits (PAT) of Rs.23.68 crores for Q3, FY2014-15. New business coming in during the Oct-Dec quarter was driven by innovative product offerings, stronger distribution and improved servicing levels.

      DHFL Pramerica Life, a private-sector life insurance company which currently services customers, began operations in the year 2006 and broke-even six years later in FY2013-2014.

      By adopting a customized product strategy, the company has been able to reach out to a wider audience and bring in new business. This is expected to keep the company in the green as it moves into the New Year.

      28th January 2015

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