Cultural diversity in India is profoundly evident in our real estate preferences. India's rich cultures, languages, cuisines, lifestyles, and religious practices have fostered a multitude of distinctive habits among its people. These cultural nuances invariably influence our choices when it comes to investing in real estate. Real estate is an appreciating asset, making it a valuable possession for many Indians.
The dream of owning a home has long been an aspiration for a significant portion of our population. Homeownership provides a sense of pride and financial security. The BankBazaar Aspiration Index for 2023 underscores the enduring importance of this dream, even in the face of formidable challenges that prospective homebuyers encounter, including the complexities of securing financing and the journey towards obtaining their dream home.
BankBazaar assesses the aspirations of both urban and non-urban Indians across five broad segments: Wealth, Health, Relationships, Fame, and Personal Growth. Historical data, as well as the latest insights, consistently reveal that homeownership remains a paramount goal and a crucial financial objective.
Among the top five aspirational goals, buying a house ranks third in importance for Indians. Notably, women exhibit a greater desire for
homeownership, primarily driven by their quest for financial security and long-term safety for themselves and their families. Their commitment to this goal surpasses that of men.
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