List of Banks and Their Brand Ambassadors in India
Introduction
In today’s digital-first world, trust is a key currency - especially in banking. To humanize their brand and create emotional connections, many banks collaborate with popular personalities as brand ambassadors. These celebrity associations help banks stand out in a highly competitive market by adding credibility, reach, and relatability.
List of Banks and Their Brand Ambassadors (2025)
Here’s a complete and updated list of Indian banks and their brand ambassadors as of 2025.
Bank Name | Brand Ambassador(s) | Year Appointed |
State Bank of India (SBI) | MS Dhoni & Smriti Mandhana | 2020 & 2024 |
Bank of Baroda | Sachin Ramesh Tendulkar | 2024 |
Punjab National Bank | Virat Kohli (former) | 2016 |
Kotak Mahindra Bank | Ranveer Singh (Kotak 811 campaign) | 2021 |
Yes Bank | Ranveer Singh (campaign-based) | 2020 |
Axis Bank | Deepika Padukone | 2024 |
IDFC FIRST Bank | Amitabh Bachchan | 2020 |
AU Small Finance Bank | Aamir Khan & Kiara Advani | 2021 |
BharatPe | Salman Khan (BharatPe for Merchants) | 2019 |
Bajaj Finserv | Ayushmann Khurrana (Bajaj Allianz Life) | 2020 |
PhonePe | Aamir Khan | 2019 |
Paytm Payments Bank | Sachin Tendulkar (campaign specific) | 2021 |
HDFC Bank | Vigil Aunty (campaign-Based) | 2024 |
ICICI Bank | No official brand ambassador | — |
IndusInd Bank | No current ambassador | — |
Ujjivan Small Finance Bank | No current ambassador | — |
FAQs on Brand Ambassadors of Indian Banks
- Who is the current brand ambassador of SBI?
MS Dhoni, known for his trustworthiness and calm leadership, is associated with SBI.
- Which actor promotes Kotak Mahindra Bank?
Ranveer Singh promotes Kotak 811, their digital banking product.
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